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Spanish Language & Culture
2007 Fall Semester - Course Description
International Business
CEA Partner Institution: CEA GlobalCampus: Barcelona
Location: Barcelona, SpainPrimary Subject Area: Business
Level(s): 300
UNH Course Code: BUS320
Instruction in: English
Recommended Semester Credits: 3
Contact Hours: 45
Description
The major purpose of this course is to introduce students to the international perspective of businesses. The course will examine the international aspects of businesses and place them in foreign and international contexts. The topics covered include the competitive environment of the international marketplace; international organizations; cultural, political-economic and labor factors affecting international business; and management techniques to deal with foreign factors in the international environment. Globalization of business will be present in the course but, at the same time, specific business practices related to distinct cultures will also be analyzed. Cultural manners may be critical for the success of specific business deals.
Field Trips
- Borsa de Barcelona (Barcelona's Stock Exchange): although the Borsa is now small compared to other stock exchange markets (such as NYC or Frankfurt), it is still active and offers investors and companies several alternatives to exchange financial instruments.
- WTC Barcelona: the WTC Barcelona is located at Barcelona's harbor and is part of the WTC network. It allows companies to have office space in Barcelona with easy access to the many services a company requires. During this visit students will have the chance to talk with a representative of one of the WTC companies.
- Visit to Porta 22: Porta 22 is a project developed by the Barcelona City Council to allow prospective workers to find a job or to redefine their professional careers. Porta 22 is located in the 22nd District, which would be Barcelona's new technological district.
- Business and History: a visit to downtown Barcelona. Students will visit sites relevant to International Business, drink a Starbucks coffee in the former headquarters of Tabacos de Filipinas, and visit the place where the first Danone yogurt was produced in 1921. Students will then walk to the headquarters of the Moritz brewing company, located at Ronda de Sant Antoni.
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