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International Business

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This Course is Available through these Programs:

Academic Institution: CEA GlobalCampus: Madrid
Location: Madrid, Spain

Primary Subject Area: Business
Level(s): 300
UNH Course Code: BUS320

Instruction in: English
Recommended Semester Credits: 3
Contact Hours: 45

Description
Although international business has been important for decades, its impact on our lives has been more visible in the recent years. This syllabus was typed on a computer manufactured by an American corporation (HP), many of whose components are produced in Taiwan or mainland China. The computer was assembled in the Czech Republic and purchased to the Spanish HP subsidiary in an Internet Auction conducted by an American firm (EBay). Why this complex network of business corporations that spread across the countries? Why now and not before? Why we should study international business differently as regular business? This course will provide an overview of the challenges facing businesses as they compete on the global playing field.


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